Tourism Policy and Strategy: Developmental Trends of Tourism of Georgia

Abstract

The economic policy of tourism of Georgia must be based on
the theoretical foundations of economics and tourism development.
The tourist market must be competitive, i.e. it must be maximally
free, and the legislation must be oriented toward the protection
of the competitive market. The tourist market development
must be ensured at the expense of small business development
in the first instance. For the tourist industry of Georgia to
develop, the tourist product production technology (production
culture) should be developed.
The policy of tourism development of Georgia must be oriented
toward the regulation and promotion of tourism education
system and innovations. Establishment of the innovative environment
in the country is possible only in terms of vast scientific potential
and state support.
The policy of tourism development must ensure the right
view of the branch development, i.e. national traditions, values
and trends so that to make tourism, as an interbranch complex,
the basis for the economic development in the country.